{"product_id":"u740bo2","title":"740 - Mens","description":"\u003cp\u003eThe New Balance 740 is back from the archives, and it's ready to anchor your everyday rotation. Originally built as a daily runner in the 2000s, this lightweight sneaker brings that heritage comfort into modern lifestyle wear. The open-knit mesh upper paired with synthetic overlays keeps things breathable and sharp, while the ABZORB midsole absorbs impact through a combination of cushioning and compression resistance so your feet stay comfortable through the day. Speed lacing gets you in and out fast, and reflective accents add a subtle touch of visibility. In this Black\/Black Cement colorway, the two-tone mesh and angular overlays give you a stealthy, understated look that pairs with everything.\u003c\/p\u003e\n\n\u003cb\u003eFeatures:\u003c\/b\u003e\n\u003cul\u003e\n\u003cli\u003eOpen-knit mesh upper with synthetic overlays for breathability and durability.\u003c\/li\u003e\n\u003cli\u003eABZORB midsole absorbs impact through cushioning and compression resistance.\u003c\/li\u003e\n\u003cli\u003eSegmented midsole design adds structure and supports everyday wear.\u003c\/li\u003e\n\u003cli\u003eSpeed lacing closure for quick on and off.\u003c\/li\u003e\n\u003cli\u003eReflective accents for low-light visibility.\u003c\/li\u003e\n\u003cli\u003eMolded TPU \"N\" logo for iconic New Balance branding.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cb\u003eDetails:\u003c\/b\u003e\n\u003cul\u003e\n\u003cli\u003eRubber outsole for traction and durability.\u003c\/li\u003e\n\u003cli\u003eBlack\/Black Cement colorway with two-tone mesh and angular overlays.\u003c\/li\u003e\n\u003cli\u003eDesigned for everyday wear and active use.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"NIO","offers":[{"title":"07.0 \/ Black\/Black Cement","offer_id":44010291855434,"sku":"12783600027","price":89.95,"currency_code":"USD","in_stock":true},{"title":"07.5 \/ Black\/Black Cement","offer_id":44010291888202,"sku":"12783600028","price":89.95,"currency_code":"USD","in_stock":true},{"title":"08.0 \/ Black\/Black Cement","offer_id":44010291920970,"sku":"12783600029","price":89.95,"currency_code":"USD","in_stock":true},{"title":"08.5 \/ Black\/Black Cement","offer_id":44010291953738,"sku":"12783600030","price":89.95,"currency_code":"USD","in_stock":true},{"title":"09.0 \/ Black\/Black Cement","offer_id":44010291986506,"sku":"12783600031","price":89.95,"currency_code":"USD","in_stock":true},{"title":"09.5 \/ Black\/Black Cement","offer_id":44010292019274,"sku":"12783600032","price":89.95,"currency_code":"USD","in_stock":true},{"title":"10.0 \/ Black\/Black Cement","offer_id":44010292052042,"sku":"12783600033","price":89.95,"currency_code":"USD","in_stock":true},{"title":"10.5 \/ Black\/Black Cement","offer_id":44010292084810,"sku":"12783600034","price":89.95,"currency_code":"USD","in_stock":true},{"title":"11.0 \/ Black\/Black Cement","offer_id":44010292117578,"sku":"12783600035","price":89.95,"currency_code":"USD","in_stock":true},{"title":"11.5 \/ Black\/Black Cement","offer_id":44010292150346,"sku":"12783600036","price":89.95,"currency_code":"USD","in_stock":true},{"title":"12.0 \/ Black\/Black Cement","offer_id":44010292183114,"sku":"12783600037","price":89.95,"currency_code":"USD","in_stock":true},{"title":"13.0 \/ Black\/Black Cement","offer_id":44010292215882,"sku":"12783600038","price":89.95,"currency_code":"USD","in_stock":true},{"title":"14.0 \/ Black\/Black Cement","offer_id":44010292248650,"sku":"12783600101","price":89.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2164\/0266\/files\/U740BO2_1.jpg?v=1785768524","url":"https:\/\/www.nioclothing.com\/products\/u740bo2","provider":"NIO","version":"1.0","type":"link"}